DADA SPORT
ARTISTIC DIRECTION & EXECUTIVE PRODUCTION
LE PRINTEMPS
The crispness of a silhouette, a soft color palette, earth inspired accents, they're our must-haves this season. Savor the basics. Savour the moment.
The aim was to direct a studio shoot in a commercially different way.
We created a special setting, working with the concept of solar light. Creating depths with shadows to contrast the set.
The attitude of the model played a huge part in reflecting the authenticity, the strength, the brand value and empower the clothes in a feminine way.
Client: Dada Sport
Model: Renata Calheiros
Photography: Ben Potier
Make-up/Hair: Rebecca Grandmaison
Artistic Direction/Production: Suzanne